CUSTOM CONTENT STRATEGIES
Developing a content strategy is very much a collaboration of creativity and data backed decisions that result in boosting your business’ search engine rankings, your online visibility and brand awareness, and engagement with your customers. A strategy is the perfect insight for a business that has the resource to create content, but needs a nudge in the right direction.
COPYWRITING FOR WEBSITES & BLOGS
My copywriting is based around a simple idea that in order to write effectively for your business, I need to understand it to a point where the ideas and knowledge in your head flow through my hands and on to your site. I believe that in this way, the personality and uniqueness you’ve worked hard to create in your business is displayed online while also being optimised for Google and your customers.
SEARCH ENGINE OPTIMISATION FOR YOUR WEBSITE
Successful search engine optimisation is a consistent and strategic effort that aims at long term gains. While the world of SEO is like a rabbit hole that descends forever into a black hole of mystery, the best practices for attracting positive rankings aren’t that mysterious.
If you’re on a budget, or are looking for a way to stay self sufficient in your small business, consider investing in some training. My training/consulting sessions not only teach you what the common content and SEO elements are, but also how to identify and repair them.